Your customers are smart.
They demand a quality experience online, and they demand quality from the businesses they give their money to.
It might be easy (and cheap) to slap up a banner ad or try pay per clicks, but the truth is that these ads give your audience no idea about who you really are.
Plus those ads can annoy people if you aren’t careful.
You’re smart, too.
You know that providing quality content that your audience can actually use shows them
- that you care about their experience with you,
- that you stand by your work, and
- that they can count on you.
This is why we’ve developed our Ask the Expert feature on Get McKinney.
Get McKinney is McKinney’s premiere lifestyle website. McKinney residents who want to know about events, restaurants, local businesses, outdoors and all the other great things about our city look forward to receiving our posts directly in their email inboxes each weekday.
We’ve developed the Ask the Expert feature to provide the same great experience for our readers in our advertising. As our expert, you’ll be interviewed by Smarty Pants Media’s owner, Amy Rogers, with the goal of solving a problem or providing a resource Get McKinney readers can use. Amy then writes the article that shows what a terrific resource you are for McKinney residents.
Your Ask the Expert feature will gain our readers’ attention and build their trust in you. You’ll be known as the generous business owner who gave away truly helpful information. And when they need the services you offer? You’ll be first on their list because of the trust you’ve built with them.
Get McKinney purposely limits the Ask the Expert features so that our readers get the mix of entertaining and useful information that they have come to expect . We don’t overload our readers with advertising. In fact Get McKinney does not sell any other type of advertising AT ALL.
Here are a few of the things that will get you noticed on Get McKinney:
- A featured article of the day in Ask the Expert format that helps Get McKinney readers and shows what a great asset to McKinney you are;
- A link to the website of your choice within the article so you can drive customers directly to your business;
- Contact information and a short bio at the end of the article, which helps your customers find you and also tells Google that you are legit;
- Placement in our Ask the Expert category so your article will remain on our front page for at least a month;
Want more? Sure! We understand there are a lot of folks out there who want your slice of the pie, so we make it easy for you to stand out from the competition:
- Your article will remain on Get McKinney in the Ask the Expert category for as long as Get McKinney exists – that’s Google juice, baby;
- You’ll have industry exclusive rights for the 30 days after your feature is published, and if you want exclusive industry features for the entire year, we can make that happen!
- No more than three Ask the Expert columns are featured in a single month, so our readers remain engaged with your content;
- Every Ask the Expert feature receives a $100 promotion on Get McKinney’s Facebook page. Right now that gets it in front of about 10-15 thousand Facebook users within five miles of McKinney (of course I don’t own Facebook and that could change at any time.)
That’s a long list of benefits you receive when you’re the featured expert on Get McKinney. But here’s the real bottom line: Get McKinney uses everything it’s got to get you FOUND, TRUSTED, and HIRED.
Let’s Get Started
Simply reply to this email and we can get you up and running with a fantastic Ask the Expert article on Get McKinney. Let your audience know that you are the kind of person they want to do business with. Start now so the business starts rolling in sooner!
Sincerely,Amy Rogers Chief Content Guru Smarty Pants Media Solutions
P.S. Schedule your Ask the Expert feature today and we’ll make sure that you have FREE exclusive industry expert rights for three months. That means your article will be the only one from your industry for three full months following its publication at no additional charge to you. Keep the competition out and drive our traffic right through your doors! Reply to this email now to secure your exclusive spot!